Digital Strategy
Empowering organisations with a digital vision, direction, and roadmap to support delivery against your client, staff, and business goals while embracing innovation.
Taking out the complexity
Imagine a space exploration mission.
- Digital Strategy is the mission control center. It’s the overarching plan, the destination, and the guiding principles for the entire journey to innovate and modernise your technology and digital landscape. It provides direction, purpose, and a clear understanding of the mission’s goals.
- Digital Roadmap is the detailed flight plan. It outlines the specific steps, timelines, and resources needed to reach the desired destination. It provides a clear path forward, with checkpoints and milestones along the way.
- Digital Innovation is the spacecraft itself. It’s the cutting-edge technology that propels the mission forward, discovering new planets (markets) and developing new capabilities. It represents the experimentation, creativity, and risk-taking necessary for exploration.
The Problem
We are unsure if our data systems effectively support our strategic goals and need clarity.
We are unsure if our digital strategy aligns with our evolving company goals and needs revision.
We like identifying and prioritising tech and data projects to enhance our effectiveness.
Can our data management practises give us more actionable insights for decision-making?
How we help

We analyse your current technologies, data, architecture, future needs, budget constraints, op model and security context to create a plan for your organisation’s future investments in technology.
By maintaining a digital roadmap, everyone in your organisation is on the same page about what initiatives need to be done to achieve your goals for modernisation and innovation. Roadmaps are generally split into yearly scope or “now vs next vs later” phases and include dependencies and high-level estimates.
Our Digital Roadmap will help you navigate the journey, prepare for investment and ensure that technology is a driving force for success. EA and Data Architecture insights can be vital inputs to accelerate roadmap design and alignment.
Blue Bike Outcomes
Clarity and Direction
Providing a clear vision and direction for your digital transformation efforts, keeping everyone on the same page.
Focused Investment
Prioritising technology investments based on their strategic value, ensuring resources are allocated effectively.
Improved Agility
Allowing your organisation to adapt to changing market dynamics and technological advancements more quickly.
Measurable Progress
Establishing milestones and metrics to track progress and measure the success of your digital transformation initiatives.
Case studies